Growing your presence on social media is important for your business to be in front of more consumers and generate more sales.

Here are 6 simple tips you can use to turn your lonely social media accounts into active, popular communities.

Use the right tools

If you want to improve your social media presence, you need to post frequently and at the most favorable times.

But if you are a business owner, you probably don’t have enough time in your day to constantly log into all of your accounts. That is why it is necessary to use the right tools.

Using the right tools will help you schedule your posts, as well as make sure you post often enough to improve your social media presence.

Focus on customer satisfaction

Like it or not, social media has become the leading platform for customer service.

Rather than giving a business a phone call or waiting hours (sometimes days) for a business to respond to an email, many troubled customers immediately turn to social media for help from brands.

Using your social platforms as a customer service podium will send more users to your social pages and make it easier for them to solve their problems.

The good news is that you can even create a Facebook chatbot that will answer a customer’s questions when you are not around. By doing this, your customers will also be more willing to buy from you.

Promote your accounts

Don’t expect your customers to know all of your social platforms and go looking for them themselves.

Get started promoting your accounts to your customers and ask them to follow, like, comment and share your posts. The more people know about your social media presence, the bigger your fan base and fan base will be.

Stay on top of trends

One of the best ways to create a greater presence for your business is to take advantage of popular trends. Doing this will get your profile in front of numerous users who have never known your business before and can also help your posts go viral.

You can stay on top of trends just by taking a look at what’s happening.

Focus on eye-catching images

One of the best ways to stand out on social media while increasing your presence is to focus on using eye-catching images.

For maximum benefit, focus on posting images that show images of people using your products and enjoying your services.

Seek ongoing engagement with your audience

Users won’t want to follow you on social media or interact with you if they don’t get anything in return.

This is why it is so important to actively interact with your audience. This means committing to responding to the comments that are posted on your page on a daily basis.

Engaging with your followers will not only increase your social media presence, but it will also help you develop real relationships with customers.