Podcasting is similar to a normal radio show in some ways. It is simply a digital audio recording available for download from the Internet. Podcasting makes your message more personal and tangible to your audience.

So how do you start podcasting?

Invest in good software

At a basic level, you can use a smartphone to record a podcast. There are apps that record audio directly from your phone. You can then upload it to the Internet. But one of the key points in starting a podcast is to be aware of sound quality. There is specialized software made for podcasting that will make you and your business sound more professional.

Use the correct microphone

Buy a microphone that has noise canceling capabilities and connects via USB and not wireless, as the USB version provides better quality. You want a directional microphone that picks up sound in front of you, not around you.

practice

When you start podcasting, it may take some practice. Take the time to record a few practice shows before putting your show on live so you can relax about how it sounds and how it communicates with your audience.

keep the room quiet

You will probably start recording your podcast in your bedroom or home office. But you don’t want it to sound like you are. Do what you can to make sure the room stays quiet while you record your show and avoid interruptions from family members.

special invited guests

Try to invite people who are experts in your niche and their businesses. This will rub off on you by association. Once you start your podcast, you’ll be surprised how many people are open to interviews. When you interview someone, you also get publicity for your business, so it’s a win-win situation.

Be consistent

Recording your own podcast on a regular basis. It’s important that your audience is dependent on listening to your podcast at a specific date and time. Sometimes it takes a while for a good audience to catch on, and if you’re not streaming podcasts regularly, you’ll never catch on.

stay in the niche

This can be difficult when you’re recording a podcast because you have to continually think of topics for shows. But, you want anyone listening to understand who you’re talking to and not end up disinterested because you’re targeting the wrong audience.