Experts and established marketers who tell you not to bother because you’re too competitive are afraid of the competition. They don’t want their cute little moneymakers to be destroyed by a newbie who might have the personality and talent to lure subscribers and buyers away from the big guys. There are a lot of opportunities on ‘How to Create Wealth Working Online’ for anyone. But because of the tremendous opportunities in ‘How to Create Wealth Working Online’, I will limit it to Affiliate Marketing, which is the easiest and most immediate way to create wealth working online.

Affiliate marketing is the simple “middle person” business model. This is because you don’t have the familiar extra work and outlay that comes with being a marketer. Don’t get me wrong, you’ll still be “marketing” something, but you won’t be tasked with creating the actual product, processing payments, or dealing with customer service issues.

In affiliate marketing, all you have to do is create the introduction. Connect the customer with the seller. As soon as that relationship is “validated” by an actual sale, you get paid. Nothing could be easier.

Definition of Affiliate Marketing;

So just what is this lovely thing called ‘affiliate marketing’? At the most primary level, affiliate marketing is a “pay for performance” advertising model. As an affiliate, what you are actually doing is advertising the merchant you are affiliated with. If you look at this in “problem and solution” terms, you will understand the basics of this model.

What is the one thing every website owner requires a lot? Traffic. You can have the best product in the world, but it won’t sell unless you have real, live people visiting your website. Today, there are a number of ways to generate traffic to a website. Virtually all marketers employ a combination of ‘natural’ traffic strategies, such as getting high search engine rankings, and paid advertising strategies. The problem is that there is too much traffic that a trader can generate on their own, at least in terms of time and profitable strategies. This used to be a big problem for smaller, independent businesses that lacked budget and “brand awareness.” Not until the advent of ‘affiliate marketing’.

How affiliate marketing works

Before you create your own products, it’s easier to learn the business by acting as a “middle man” between buyers and sellers of products. However, it will use the information to do this. This may seem confusing at first, so let me give you an example:

Let’s say an expected buyer is looking for information on how to lose weight. They will do their search in the search engine and come across thousands of websites offering diet, exercise tips and weight loss tips. The main interest of this prospective buyer is: “Which solution is better for me?” This is where you come in as the ‘middle person’. He has researched the weight loss market and all the leading solutions and products available in it. You decide that “Green Tea” offers one of the best solutions for the money.

Your task, then, is to bond with that buyer and show them why “Green Tea” is a perfect solution for them to invest in. Put another way, you link to the buyer and then link that buyer to the seller of ‘Green Tea’ and make the sale.

As an affiliate, you’ll need a certain set of skills, along with an arsenal of tools to help you market and advertise affiliate products. The skills and tools you need fall into roughly four general categories:

1. Critical Thinking 2. Copywriting/Marketing 3. Technique 4. Tools to set up a website and email list

And it will also require an affiliate to join an affiliate program in another to be an ‘Affiliate Marketer’. Some of the featured affiliate programs are: ClickBank, Commission Junction, Amazon. com, paydotcom, etc

To generate more traffic and sales, a merchant can start what is called an “affiliate program”. In applied terms, an affiliate program is simply the ‘structure’ under which the merchant will provide support and incentive to affiliates who join the program. Setting up the program requires the merchant to do many things: implement an affiliate “tracking” system, determine how much to pay affiliates for each referred sale on a given product, organize support and resources for affiliates so they can easily market the products.

Once an affiliate joins a particular affiliate program, they are awarded an “affiliate link”. This link is unique to that individual affiliate, and each visitor referred by the affiliate through that link is tracked and credited to the affiliate. Once you have the link, you can start using it on your own website, in emails, in Google AdWords ads, and so on. The link will direct the visitor to the merchant’s sales page, while crediting the referral if a sale is made. Jolly easy, right?

So far, you have learned about affiliates and affiliate programs. Put both into action and you have “affiliate marketing.” Affiliate marketing is simply the process of marketing and promoting other products as an affiliate. This mode of affiliate marketing differs a bit from that done by a merchant. An affiliate marketer concentrates more on up-selling through information (education), and much less on advertising. In this sense, you are not giving away a position purely for profit. Rather, you are presenting yourself as someone who wants to help people. It goes without saying that you actually need to have a genuine mindset to help other people. Do what you love and what you’re good at, and the sales will follow. I am sure you will create wealth doing this but first develop your skills and wealth will be created.