Posting content these days is not enough. there is no such thing as “Build it and they will come.”
In fact, if you really want a successful blog, you’re going to have to spend time promoting every piece of content you create. There are several ways to promote blog posts and get better results.
Write awesome blog posts
When the content you create is amazing, you’re much more likely to want to promote it. Work on each post to make it the best you can be. These days, in-depth authoritative content is more important and “Google-worthy” than shorter “keyword-driven” blog posts.
Do not neglect SEO
While the most important part of the blog post is the content, you still need to worry about using keywords appropriately and naturally. Do some keyword research from time to time to find out what keywords you should be targeting. Remember to search for low competition keywords for better results.
Include relevant images
They say that a picture is worth 1000 words, and that is probably very true. Therefore, include relevant images in your posts that help further the meaning and purpose of your blog.
build relationships
Believe it or not, part of the mission of your blog is to build relationships with your audience. Ask questions at the end of each post, give them something fun to do, ask them to share something with you, or take a survey. Find ways to build your relationship with your audience.
Create an email list
One of the most effective forms of marketing is email marketing, and bloggers should also build email lists. Having an email list is a great way to let regular readers know about your new posts, promotions, and events.
Cuts
A really good way to boost your blog posts is to boost other people’s blog posts as well. When you share other people’s content, they’ll return the favor and share yours too.
Use social networks
Create varied banner ads that introduce your new blog post to different social media accounts to help them click through to read the blog post. A good way to do this is to not end your prize in propaganda; instead, put points to get them to read more.
Know your audience
It may sound like old news, but it’s very important that you know your target audience, including where they hang out, what they like to do, and when. That way, you’ll know where to promote your posts for maximum impact.
